The national bureau of traditional Chinese medicine for the news media seminar 
 
 
Guo-qiang wang: develop new ways of news propaganda of Chinese medicine 
 
 
China's traditional Chinese medicine to 

    Report from our correspondent (reporter hallen) "this year, reports the media friends of traditional Chinese medicine is also pretty spell." Held on January 28, the state administration of traditional Chinese medicine of traditional Chinese medicine in 2014 top ten news media press conference and seminar, deputy director of the national health and family planning commission, the state administration of traditional Chinese medicine guo-qiang wang thanked the various news media, put forward the new way to expand this year propaganda of traditional Chinese medicine.
 
    Guo-qiang wang said the culture of traditional Chinese medicine science and news propaganda need with the help of modern science and technology support. Last year the state administration of traditional Chinese medicine tried to use new media publicity of Chinese medicine, social reflect is very good.
 
    The next stage, the state administration of traditional Chinese medicine will actively with the help of the Internet, smart phones, etc., the public benefits of the content of traditional Chinese medicine in the form of animation, micro movies show on the mobile terminal, make traditional Chinese medicine spread content is richer, more diverse, more interactive and fun.
 
    According to statistics, in 2014 the media reports of traditional Chinese medicine work related manuscript amounted to more than 430000, an 18% increase from last year. "All social trust, acceptance, use of traditional Chinese medicine of traditional Chinese medicine of traditional Chinese medicine good atmosphere has been initially formed. Media has played a big role, all kinds of media to release and reference of traditional Chinese medicine health care information, is used by many people collect." Guo-qiang wang said that last year, the state administration of traditional Chinese medicine for the news media "orders", jointly formulate some promotional theme, actively complete various units, such as the People's Daily "how to play a role in the health services of traditional Chinese medicine" report, CCTV news channel reported false illegal medical advertisement monitoring management of traditional Chinese medicine, etc. "These reports will we need to deliver voice to the people around you, very good results have been achieved."
 
    4 "now" and "adaptation" and "nature and humanity" concept such as' take medicine has spread through the media to let more people to accept. The requirements of the people is not only a bullish on disease, more hope you don't get sick." Guo-qiang wang said. Of traditional Chinese medicine is very popular in the middle-aged and old people, how to get young people to accept, like the traditional Chinese medicine of traditional Chinese medicine, attract them even for traditional medicine interest in traditional culture, become a new problem facing the management department and other news media.
 
    For news propaganda work of traditional Chinese medicine, 2015, guo-qiang wang said, will take the initiative to plan, make "real" news work of traditional Chinese medicine. Concerned with the masses and society pays close attention to the work of Chinese medicine, industry attaches great importance to the content included in the annual news propaganda work plan, and the news media to strengthen cooperation, promote the news propaganda work of traditional Chinese medicine. The timely publication of Chinese medicine major information at the same time, packing up news propaganda material of traditional Chinese medicine. This year will continue to organize grass-roots level to carry out the research news media reporter, focus on traditional Chinese medicine to benefit the people health, in-depth to write around the reform of traditional Chinese medicine, etc., make the news propaganda work of traditional Chinese medicine further reality, life and close to the people.
 
    Guo-qiang wang suggested that should further more closely with the media communication, collect about media opinion of news propaganda work of Chinese medicine. Should make full use of good information release of traditional Chinese medicine, traditional Chinese medicine science experts team, a common response to social concerns about traditional Chinese medicine, major policies and key progress of Chinese medicine.
 
 
 
 
The original link: http://www.cntcmvideo.com/zgzyyb/html/2015-01/29/content_95426.htm