The Chinese culture into every aspect of the hospital

ZhouYongFu guangde county in anhui province of traditional Chinese medicine hospital

China's traditional Chinese medicine reported

        Hospital culture is a kind of hospital group consciousness, reflect the offices of the hospital courtyard tenet and development direction, reflects the hospital service idea and the management idea.

        As the administration of traditional Chinese medicine hospital guangde county in anhui province of TCM culture construction one of pilot unit, establishment of the TCM culture construction leading group, and developed a specific plan, energetically carry out strategy of TCM culture, give full play to the advantages of traditional Chinese medicine (TCM characteristic, the cultural elements into the hospital deeply each link.

        Strengthen the management, vigorously promotes the construction of system

        The hospital management and hospital culture is the mutual influence, but construction of hospital culture must with the innovation of the hospital management and enrich and full. Cultural construction in the system of the focus of the culture "system, equally tube," the behavior of the hospital staff to play a direct role of the standard.

        In recent years, the hospital through the cultural management to promote health level of ascent, upgrade the service concept, strengthen management consciousness. Through the development of hospital management year ", and to create "the good faith hospital" and "civilized unit", "the WenMingGang" and "youth civilization" and other activities, and to strengthen the management of the quality of medical treatment, medical treatment quality inspection on a regular basis, the organization staff to conventional, antibiotics reasonable use of diagnosis and treatment principle, prescription management system so as to regulate revised and improved, increase the medical quality control management, especially the link quality management efforts, the innovation of the management mechanism, promoting the construction of hospital culture.

        Competition for differences, creating the brand department

        Facing the fierce competition in the medical market, county hospital in the "late start, the foundation is bad, weak economic foundations", the construction of hospital culture play the status and the function, consolidate the development direction of traditional Chinese medicine to give priority to, and to better keep and play the special advantage of Chinese medicine, take "difference competition" and the way the rival general hospital.

        With traditional Chinese medicine hospital diagnosis and treatment of characteristics, the introduction of new equipment, improve the scientific and technological content of the traditional Chinese medicine, key specialty construction. So far, has established the liver disease, taste, it is, acupuncture, the massage, diabetes and a number of surrounding counties to impact characteristic specialized subject. One liver disease, acupuncture and massage clinics, and cardiovascular division is listed as provincial key Chinese medicine the subject construction projects; Diabetes specialist and traditional Chinese medicine hospital is the anhui province respectively oncology at national and provincial hospital key specialty branch discipline.

        Shaping hospital spirit, cultivate service culture

        In the process of construction of hospital culture, strive to create unique traditional Chinese medicine hospital spirit, trying to follow "push famous doctors, build a branch, and MingYuan, go to the development road of brand" brand strategy, and actively advocate "dedication, united, innovation" employees spirit, through the regularly carry out "outstanding communist party member", "advanced collective", "advanced individual" and other kinds of recommendation selection activities, creating love their work, selfless dedication good atmosphere; Hold "sing praise to excellent person and deeds", "angel's feelings" as the theme of the speech activities, and the "accurate diagnosis, standardized treatment, warm service, and reasonable fee" as a broad worker to work hard motto, cultivate and set up the traditional Chinese medicine hospital spirit.

        Rich media carrier, strengthen foreign propaganda

        YuanBu strengthen and media communication, in-depth publicity, proper guidance, and the GuangDe today "newspaper cooperation, opening the famous doctors style", "health knowledge interlocution" and "medicine" and so on the column, series publicity packaging the leader in the field of traditional Chinese medicine and introduced special advantage; And GuangDe television jointly organized "Chinese garden" column, to a broad audience transfer the knowledge of TCM, made the audience know Chinese medicine, understand Chinese medicine. Creation of the GuangDe Chinese "court quote, each quarter a period, facing the provincial, city and county units and the contact and rural doctors release free clinic.

        In June 2010, the hospital for the social from all walks of life public solicitation of training, and the court, and the court emblem of the song. The hospital hire county propaganda department, the county art association and several experts, after 7 times review to determine the final plan. And ask the staff in the work of emblem worn, the song as a cell phone at the institution, every large activities of collective sing songs. Through the above activities, and greatly improve the construction of hospital culture taste, shaping and maintaining the hospital good social service image.