Traditional Chinese medicine how to expand the American market

WangShouDong American international institute of traditional Chinese medicine

MengFanGong China's traditional Chinese medicine academy of sciences institute of traditional Chinese medicine information

China's traditional Chinese medicine to

        In the United States, Chinese medicine belongs to the supplementary alternative medicine (CAM) category, acupuncture and moxibustion in our country has already become the United States legal medical means. In recent years, with the changes in the concept of health and the transformation of medical model, more and more americans are willing to accept Chinese medicine treatment, about 5% of the patients taking natural drugs, 80% of the people in the treatment process used in traditional Chinese medicine. Traditional Chinese medicine products have been in the United States a certain range be applied, but the present Chinese medicine in the United States most to food and health care products form into the U.S. market, and not to drugs into the mainstream medicine market. So far, there is not a traditional Chinese medicine products in Europe and the United States to drugs registered and listed status.

        Analysis of traditional Chinese medicine in China itself has the advantages and disadvantages of factors, and traditional Chinese medicine in the United States facing development opportunities and challenges, so as to formulate specific development strategy, which is beneficial to the acceleration of China's traditional Chinese medicine products to enter the mainstream American medical the pace of the market.

        Opportunities and challenges

        Advantage (1) China is the birthplace of Chinese medicine, Chinese medicine theory system integrity, curative effect is unique, less adverse reaction, treatment of senile diseases, chronic diseases, such as abilities is obviously superior to the western medicine. (2) with a unique traditional Chinese medicine resources and talent advantage of traditional Chinese medicine. (3) national policy to support the development of traditional Chinese medicine, and encourage Chinese medicine industry into foreign medicine the mainstream market.

        Disadvantages (1) of the eastern and western cultural differences, affected the American public awareness of Chinese medicine. (2) the domestic Chinese medicine enterprise innovation ability is weak, the research and development ability is insufficient, new drug r&d input is less, the international competitiveness is very weak. (3) the quality standard of traditional Chinese medicine research lag, lack of relevant Chinese medicine quality control standards system. (4) the scientific research methods need to be further strengthened, and the curative effect evaluation index system to be perfect. (5) traditional Chinese medicine knowledge property right protection consciousness weak, inactive protection, etc.

        Opportunity to people health concept, medical model, the United States government to traditional Chinese medicine attitude change, relevant laws and regulations such as the promulgation of the traditional Chinese medicine in the United States development provides a rare opportunity for development. (1) acupuncture in most states have the legal status. (2) the advantages of traditional Chinese medicine, characteristic is increasingly being paid more and more attention, and the United States of traditional medicine demand rapid growth. (3) the United States education formal Chinese medicine has been formed, the United States recognized method of TCM colleges which has more than 60. (4) traditional Chinese medicine to enter the United States medical market have legal basis. 2002 "the White House complementary and alternative medicine policy committee" submit a formal report, will be for the first time "the Chinese traditional medicine" explicitly included in the supplementary alternative medicine system. 2007 years of the United States "complementary and alternative medicine products and FDA management guide" draft, marks the United States admit that traditional Chinese medicine is a complete system of theory and practice of "whole medical system". (5) the United States had a number of Chinese medicine, acupuncture clinic, there are huge acupuncturist team, some state acupuncturist after acupuncture to the patient can open a decoction of medicinal ingredients or traditional Chinese medicine, in order to expand the application of traditional Chinese medicine in the United States and development.

        Challenge (1) traditional Chinese medicine knowledge property outflow. Foreign to our country intellectual property of traditional Chinese medicine plundered, prescriptions, prescription, ancestral secret recipe to bought at a low price. Foreign enterprises at home and abroad of our country constantly in traditional Chinese medicine resources patent application, limits the traditional Chinese medicine in China resources reasonable use, hindered the further development of traditional Chinese medicine industry in our country. (2) foreign Chinese herbal medicine research and development momentum strong, many countries and multinational pharmaceutical enterprises have to speed up to Chinese herbal medicine and natural drug research. (3) Japan, South Korea and other through the use of new technology are constantly take international Chinese medicine market; Western developed countries pharmaceutical company also began imitation our traditional Chinese patent medicine and rapidly expanding; The United States and Canada has developed into including Chinese herbal medicine in the world plant medicine raw materials supply base, occupy the Chinese herbal medicine market in our country. (4) the technical barriers to trade and green barrier block exports. The United States in order to protect their own interests and domestic pharmaceutical industry, is constantly by setting all kinds of strict trade barriers to strengthen the control of traditional Chinese medicine import. (5) the impact of traditional Chinese medicine pharmaceutical market at home and abroad, such as Japan's "JiuXinWan", South Korea "bezoar sedative liquid" and "bezoar clear XinWei capsule" and so on.

        strategies

        Cultural paving, information navigation

        To carry out education of Chinese medicine, Chinese medicine culture spread. Traditional Chinese medicine is the important carrier of Chinese traditional culture, and Confucius institute in overseas spreading Chinese culture plays an important role, can take the following method of cooperation: (1) the domestic and overseas Confucius institute cooperation, will Chinese medicine universality cultural knowledge into Confucius institute teaching material, infiltration to the Confucius institute daily teaching activities; (2) the integration of the advantages of resources at home and abroad, and foreign institutions of higher learning or international agencies joint undertaking overseas of the Confucius institute of traditional Chinese medicine, or in overseas Chinese medicine colleges and universities set up the doctor of traditional Chinese medicine Confucius school; (3) the domestic Chinese medicine enterprise available named means such as Confucius school support the normal operation of the traditional Chinese medicine launched the domestic enterprise reputation, create international brand of traditional Chinese medicine to also have stimulative effect.

        Constructing international information service platform, and promote the development of Chinese medicine in the United States. Our country should strengthen and the United States agency cooperation, the establishment of the traditional medicine information center, Chinese medicine information constructing international service platform. Establish a Sino-British (external) the bilingual or multilingual support traditional Chinese medicine medical treatment, scientific research, teaching, management and marketing database, promote China and the United States in the field of traditional medicine information communication and knowledge sharing, make traditional Chinese medicine get more extensive, reasonable use.

        "D" and "medicine" interaction

        Due to the differences of culture between China and the United States, the theory of traditional Chinese medicine esoteric hindered the in the American into and development. But Chinese acupuncture and moxibustion as a guide, has obtained the American public wide support and recognition, but with the aid of acupuncture and moxibustion in the United States the development of "dongfeng", and to rely on overseas Chinese medicine worker, "to promote medical medicine", strengthen of traditional Chinese medicine on the us market penetration.

        "To the medicine with medical", most of the advantages of traditional Chinese medicine is that it is safe and effective, curative effect is better than any academic debate, effectively avoid for cure mechanism to different from the negative influence of the traditional Chinese medicine sales. Therefore, we can use the advantage product development the United States and other western medicine market, when the product is western medicine market recognition, then propaganda the TCM theory, namely "to the medicine with medical", such as compound danshen dropping the internationalized route is a very good example. Traditional Chinese medicine is based on traditional Chinese medicine, only in Chinese medicine theory guidance application, can give full play to its remarkable curative effect, so "to the medical take medicine" is the result.

        "Ann" "protect" escort

        Safety and quality for traditional Chinese medicine to enter into the American escort. The development of traditional Chinese medicine in the United States technical barriers to the core of Chinese traditional medicine standard problem. To long-term solutions to the traditional Chinese medicine in the American legal status, it is necessary to set up perfect quality control standard of traditional Chinese medicine, Chinese medicine scientific research, using the language of science and data to illustrate and reasoning, access to the United States and international recognition. First, strengthen the Chinese medicine pharmacology research, give prominence to the safe and effective traditional Chinese medicine. Secondly, emphasize Chinese medicine pharmacy research, develop practical new dosage form. Moreover, strengthen the study of traditional Chinese medicine analysis, ensure the quality of the Chinese traditional medicine controllability. Implementation of the raw materials and preparation of fingerprint technology, identification components of qualitative and quantitative measurement and biological valence measurement. In the process of production, strengthening the supervision and inspection of each stage, especially must pay attention to the quality of the drug inspection, limiting any may cause drug is not pure factors such as bacteria, heavy metal, residual pesticide and medicine microbial pollution.

        By integrating medical help promote traditional Chinese medicine

        In the United States requirements will CAM into mainstream medicine, forming integration medical clinical system call more and more high, have integrated medicine to participate in American health care reform possible solutions are discussed.

        Traditional Chinese medicine to enter the United States and some other western society, it needs to strengthen the combination of traditional Chinese and western medicine, the method is more effective, more likely to bring in the treatment of breakthrough. Combine traditional Chinese and western medicine can make western medicine are more likely to accept Chinese medicine, and prompted the United States will gradually Chinese medicine into their health care insurance system.

        Cooperation training internationalized talents of Chinese medicine

        Organization experts screen out have potential to work project of Chinese medicine, Chinese medicine as a national recommended the scientific research cooperation projects, and fight with the United States national institutes of health or any other American famous institution carries on the scientific research cooperation, use of the United States government scientific research funds in our country to solve Chinese medicine pharmacology action mechanism, effective component recognition and refining and new dosage form insufficient investment of transformation. Walk "the sino-us joint development, common the authentication" road, realize the complementary advantages, in the cooperation process to realize the internationalization of Chinese medicine talents' cultivation. The development of Chinese medicine in the United States and the development of china-us cooperation between scientific research, should be long-term strategic plan, should pay attention to long-term planning and combination of short-term arrangements in a planned and step by step propulsion.

        To speed up the establishment of the international standard of traditional Chinese medicine

        Coping with traditional Chinese medicine in the process of international technical trade barriers and green barriers challenge, relevant government departments to speed up the improvement of TCM based on traditional Chinese medicine and the quality standard, for the western medicine and medical market mainstream pave the way. Suggestion: a will focus on implementation of the quality strategy, rigid formulate unified quality control standards and testing methods, in Chinese traditional medicine production enterprises to vigorously push forward the implementation of the international general pharmaceutical production enterprise management of production and quality of GMP standard. Secondly, to promote Chinese medicine production, planting standardization, the implementation of the GAP, for traditional Chinese medicine planting provide scientific guidance. Thirdly, to set up effective quality evaluation system, strengthen the research of traditional Chinese medicine, this paper puts forward a scientific, rational, objective, accord with the characteristics of Chinese traditional medicine quality evaluation system. The fourth is to strengthen the Chinese medicine stability control and safety research.

        Increase the traditional Chinese medicine patent protection efforts

        Our country traditional Chinese medicine to the intellectual property protection has a late start and make traditional Chinese medicine in foreign intellectual property loss of, in the technology and economy suffered a double blow, artemisinin could is a typical example. So, in traditional Chinese medicine to foreign rapid development today, the strengthening of intellectual property protection must be as one of the core content. First of all, should strengthen the Chinese medicine knowledge property right protection consciousness. Traditional Chinese medicine products in the market to enter the United States, the United States should be timely to put forward an application for a patent, anticipation, in the true sense of the protection of traditional Chinese medicine in the United States interests of market. Secondly, use of WTO the intellectual property protection system maintenance on traditional Chinese medicine (TCM) in the international equity. Third, to strengthen intellectual property protection and research of Chinese medicine, Chinese medicine to establish and perfect the intellectual property rights protection laws and regulations. Our country has the doctor of traditional Chinese medicine theory, prescription, talent and traditional Chinese medicine resources advantage, there might be a traditional Chinese medicine industry in the international formulated the industry standard, to guide the United States and the world the development direction of traditional Chinese medicine patent technology, enhances our country traditional Chinese medicine in the United States and the world in the field of plant medicine status.