Health: rational criticism hospital hanging banner "business"

Qingchuan (staff)

Publication date: 2013-03-07 source: health

        Some netizens exposed, said liuyang in hunan province within a hospital is "a thriving business" banner. The hospital admitted that work negligence, said more units in the flower shop to buy flower basket arrive bought ready-made banners "business", the hospital also feel wrong at the time, then that is removed, and apologize to citizens. (February 17) xiaoxiang morning post

        This news and previous Wu Chuanshi people's hospital of guangdong province to hang banners to celebrate the hospital inpatients break through 40000 person-time. Is attracting a cover is that nowadays doctor-patient disputes, see a doctor difficult see a doctor expensive and slow to alleviate the social reality. Plus China since ancient times have "some things you can do not say" taboo, especially disease death, "congratulations" to curse, easily offend the feelings of the people. It can be blamed on lack of hospital propaganda techniques, "honest". But the author thinks that, "bristle" opinion much less rational.

        One, the hospital is public property, but after all is not purely public welfare institutions, especially some private hospitals, more want to eat to live. Station Angle in the commercial promotion, although infected with copper stink, but to encourage hospitals and doctors to better service to patients, is know how to make money, and services to make money is not a contradiction. Besides, some of the medical behavior, such as the medical requirement of cosmetic, itself is a kind of consumer behavior, have the characteristics of business. Both, to the wicked words and deeds, moral cleanliness can be wielded sticks, moral blood, but not necessarily can thickening hospital patients that receive tangible benefits. Even if put it another way, although the in the mind letting a person, but the disease will not disappear, so want to make according to the mei mei heart money not by accident. Too "honest" is people eyes, but a side is better than Shouting "heal the wounded and rescue the dying" drill in money eyes lovely many again.

        No publicity can also be seen, this is the ZhiJing, only close service, superb medical skill, favorable price and so on essential ingredient. But in the medical industry competition is so fierce today, the hospital wants to stand out from the crowd, gain a foothold, publicity is indispensable. Hanging banners, "I wish the business is thriving," again, it just means. Of, need is rational and the perspective-taking, need is type judgment rules consciousness rather than concepts. While emotional condemning, let the hospital after an apology and perhaps introspection reflection, even more from the public view, and less utilitarian heart. But in the real front of contradiction, this kind of "understanding" is somewhat lack of solid foundation.